OK so now we know devtech.id articles is king. And of course since we are creating our very own blogs, (remember blogs can be short slang for Weblogs – which is what their „formal and official“ term is), almost all of our facts is going to be „unique“ and „Original“. Yet once in a while, since our company is only our, and since we simply cannot „create“ more and more facts, we will certainly copy details from other sites. That is cool. There is no problem with that, UNLESS, you decide that „copying“ and/or „linking“ is simply better and forego writing nearly anything.
Now allow me to make this very clear. If you are supplying a service in people, where most of your business should be to offer away links to other places exactly where people could possibly get information, therefore are a database where people come to get backlinks, because you already did all the groundwork – that is certainly fine. Since what you will loose in content material, you will constitute in „eyeballs“ and „hits“. Remember the result of good search engine rankings is just that. MORE VISITORS – MORE EYEBALLS – MORE PEOPLE VISITING. And content is not the only parameter a great Search Engine looks at. Not by a long taken.
This can be a critical point to keep in mind. The whole thing we definitely will talk about, every method, coming from content to email to to do this to no matter what, has nevertheless one target in mind. To consistently and constantly increase and build your web site „hits“. To be sure you have a great ever-growing „fan“ club „motivated“ because of the system you are selling, to come back. Therefore please differentiate between your end goal and the methods. Articles (discussed inside our first article) is a method towards the target of getting listed in a good status on a search results, and the objective is to have got people apply and arrive to your web-site or blog, and produce a „buzz“ about this. (We should talk about this much later inside our series. )
Let us resume content for any moment. Here we are dealing with something that all of the writers learn about and are acquainted with. Text, phrases, phrases. Classic, unique textual content.
So in order to continue on our personal fairly reasonable path, we all will now focus on the „text“ and what has to be in it. Which usually brings us towards the subject of „keywords“. Ahead of explaining exactly what these are and either their particular importance or perhaps total invalidity and worthlessness these days, (and this is on with debate) allow us to define keywords more cautiously.
If you have an online site selling locks beauty assists, you will want to offer your material writing articles around everything you are selling. Obviously if you write something about the between different types of dishwashers, this is not likely to relate to the „subject matter“ and articles of your web page. So you might write articles or blog posts around nice hair supplies. You can write articles or blog posts on good hair care, approach dye your hair, how to get rid of split-ends, when to shampoo or conditioner etc . etc .
Our magic hair internet site is called „Hair Is Not Forever“. But this is the site for now and we will maintain it as we complement. hairisnotforever also has a blog page. This blog all of us will phone „SilkyFairHair“ and we’ll put it, with regard to our case in point in under the name of the proprietor that’s aptly named Mr. Nor Hair. So now we have as follows:
1 . Internet site – Head of hair Forever snabel-a 2 . Weblog – SilkyFairHair @ (this URL can be fictional)
These kinds of names ARE important and so are the URL’s. (URL stands for Widespread Resource Locater). So wear them mind even as go along through these articles particularly if I arrive at the article for the importance of choosing the best name.
Hence Mr. Nor Hair fantastic wife, Mrs. Purple Scalp work together. That they create the website, get each of the necessary stuff to sell some thing on it, create a couple of content articles about curly hair and settle-back and wait for a people to come beating their „virtual“ door down. Very well as we say in Hebrew, „Boker Tov“ (which actually means „Good Morning“), or as you state in English, „Knock. Hit. Good Morning! Anyone Home? “
Okay the head of hair couple find out about keywords. And so they generate articles by which EVERY sentence has the term hair in it (or balding). Yet hair is the name of the video game. They make sure their articles is first, and once they have written two HTML web pages of wild hair articles, intentionally placed by way of a cousin the graphic artist (who can be bald) surrounding the advertisements for hair products and now they presume they are carried out!
Woah! Certainly not by a VERY LONG SHOT! Here is wherever it gets depressing just for the uninitiated and non-dedicated people.
We will deal with the „keyword“ issue. Keywords are just like indices or perhaps if you wish, groups. A key phrase is a thing that the search engine look for and validate (in our day), to use as among the parameters in order to how to list your site.
The keywords we refer to happen to be in two distinct and totally different spots. The primary in the web page header with the site. about what is known as the section for „meta“ tags. We will deal with the meta tag in a different article, nevertheless let us only say they are the keywords most search engine look for (with their „bots“) when visiting your web blog. An example coto tag designed for keywords about our web page may mimic this:
Again within our article(s) in meta tags we will discuss these keywords, and the meta tag, but for today take that as a given these are some of the keywords that will be in the meta tag.
When the Search Engine technology first became popular and the meta tag were integrated, the keywords tag was critical. Search engines like google looked at the keywords in the meta marking and suspected that was what the site was about and listed the site under those keywords. This is caught through to immediately, and humans currently being the crafting devils they can be, began directory site keywords that had not do with their sites to be able to drive traffic to the site. (Remember – the end result is the oh-so-important one: Sinks into & Eyeballs)
So adult sites specifically, adopting this kind of as yet a further „fool the engine“ strategy, would set keywords like „hair“, „technology“ etc . into their meta tags, and present the site a great innocuous name and there you are, more traffic.
Therefore in the never-ending battle Search engines like google caught in, and performed a few issues. They deprecated the importance of your keywords in the meta tags in accordance to their algorithms, UNLESS the content on the site actually did meet the keywords. Of course , this was not enough because porn sites will place „real“ articles around their very own stuff. I will give you a REALISTIC example which I find funny, but it is very serious.
In a single of my personal posts on my blog, you’ll my biography which is listed by search engines. The other day My spouse and i received a message from an existing flame of mine expressing „I freaked out. My spouse and i googled you, under Allen Gross Writer, and you are connected with a site about tushy’s! inch So I move and Yahoo it, and sure enough in like the 5th position are these claims: „Ted Gross’s Unofficial Biography – The true Version simply by Tushy“ and naturally I click and acquire led to a second site (no url in this article as I tend not to want to publicize that site pertaining to obvious reasons) and I arrive to a porn site which ripped off, of all the content to the internet, MY PERSONAL profile to get around all their porn adverts. UGH! But you see that is normally how handy people are!
(Here we are never going to talk about „splogs“ – which means „spam blogs“ yet. Although keep it in mind. )
Okay ok now what happens — not theoretically but in practice.
Two cases: 1 . You may have keywords inside your meta indicate (and you ought to have them! ) The little Google search „bot“ (that is a software application whose task it is to travel and leisure around the Net, never naps and never feeds on and gets to all those adult porn sites too!, and accumulates information on ALL sites hence the information could be categorized), involves our site of hairisnotforever and states the keywords on the site. Then this little bot makes a snapshot of the website. Then the methods take over and match the keywords in the meta tags to the text and stuff with your site. (Remember Search Engines no longer „see“, they are simply NOT aesthetic (males happen to be visually focused not Search engines like google! ) consequently graphics usually are not taken into account unless you use the betagt tag. ) The algorithms get more plus more sophisticated in the future and they seek out content, keywords, phrases etc . (Remember basic content! )
2 . You could have no keywords in your coto tag hence the engine merely looks at your content.
So each of our happy couple figures okay lets put the word curly hair say, in every sentence for least 3 times. NO! May do that. Excessive use of a keyword is a red-flag to a Google search and you will be penalized for it! It should be used and used frequently, but NOT over-used.
Now as you Google designed for hair items using the expression „balding“, the major search engines has the key phrase, and based upon a million guidelines decides what position with the specific key word, hairisnotforever may have, and feeds it out.
So our few figures what the hell. We all will also sell mascara, and so they put in a picture advert plus the word wimpernbetonung in their keywords, without having any content for this. Well then will likely to be listed because the last in the last of the last for any person looking for „mascara“. So just for this lesson the formula is usually:
„Content+Keywords inside the content+Keywords in Meta marking. “